Tuesday, June 20, 2006

Testing is underway.




We have begun our Alpha testing for the new site. Like any new design we have discovered some minor bugs. We have encountered some bugs relating to the products we have listed. For example; Elizabeth Arden is listed in different variations for the same name For example; The products are list "by" EA, E. Arden, and Elizabeth Arden. This caused problems with the product listings, so we had to go through that designer and the rest of our 6000 SKU's to get all the different products "on the same page". We also discovered "duh" bugs like having the remove buton on the shopping cart (that would be nice!!) There are some minor issues with the navigation that need to be ironed out, but we do expect beta testing some time next week. At the present time our employees are test shopping the site. The are very excited about the new design and the ease of use. More news regarding the site as they develop.

Thursday, June 15, 2006

The Man behind the Nose


The Fragrance Guru is the enigmatic icon of Scentiments.com. He helps tens of thousands of customers a year with fragrance advice and other helpful hints about fragrances. The burning question is: who is he really? "Well he doesn't talk much" says Howard Wyner, CEO of Scentiments. "He keeps to himself most of the day while he is hiding away in a dark, quiet room sniffing fragrances. He deprives himself of all of the other senses except the obvious."
"The Nose that Knows" is also very helpful with customer service as well. He makes a point of answering every email. The Scentiments customer service staff are very thankful for his contribution.
Once he surfaced for some fresh air, we were able to ask him the question: "What is your all time favorite question?" He replied, "That is simple! Many people want to know which fragrance will attract the opposite sex. People have to understand that fragrances are an accessory, like shoes or a belt. When it comes down to it looks and personality are the major factors. With that being said it can't hurt to smell good!".

Wednesday, June 14, 2006

We are just about ready to test the new web redesign



We (Scentiments) are in the final stages of our new redesign. We are so excited about the new improvements to the new site. The look and feel, navigation and customer experience will be tremendously improved. Our existing customer will be provided the same easy navigation tools with some added enhancements to product listings and internal page navigation. We are not trying to re-invent the wheel. We are still implementing the KISS method to give what any online shopper is looking for. Easy navigation and easy check-out are key. My thanks go out to Corey Omara the architect and Allison Duine for her creativity. Look for a sneak peak and beta testing in the coming weeks

Sneak Peak for new fragrance launches for 2006

The keep coming! Here is a list of fragrances and perfumes coming out in 2006. Of course it will just be a matter of time when Scentiments.com gets a hold of these. Some fragrances have been released at the time of this post.

2006 Women's Fragrance Introductions:

ALFRED SUNG BIJOU - Riviera Concepts
ANGEL GARDEN OF STARS Rose Angel - Thierry Mugler Parfums
ANNA SUI DOLLY GIRL ON THE BEACH - P&G Prestige Products
ANTHOUSA Citrus Sorbet, Fig Vetiver, White Tuberose - Anthousa
APPARITION SUN BY EMANUEL UNGARO - Gary Farn, Ltd.
ARMANI CODE FOR WOMEN - Giorgio Armani Parfums
BABY DOLL LUCKY GAME - YSL Beaute
BABY PHAT GOLDEN GODDESS - Coty Prestige
BADGLEY MISCHKA - Riviera Concepts
BOUCHERON LES EDITION BLEUES - Boucheron Parfums
BURBERRY LONDON - P&G Prestige/Inter Parfums
CANDIE'S HEARTBREAKER - Coty Beauty U.S.
CARNAL FLOWER - Frederic Malle
CHOCOLOVERS - Aquolina
CK ONE SUMMER CALVIN KLEIN (unisex)- Coty Prestige
COEUR D'ETE - Miller Harris
COOL WATER GAME FOR WOMEN - Coty Prestige
DELICES DE CARTIER - Cartier
DESPERATE HOUSEWIVES FORBIDDEN FRUIT - Coty Prestige
DIANOCHE DAISY FUENTES - BeautyBank/Estee Lauder Cos.
DISCOVER COLLECTION ALABASTER, JADE, ROSEWOOD - Banana Republic
DKNY RED DELICIOUS WOMEN - Donna Karan Cosmetics
ELEMENT OF DESIRE - Creative Universe Beth Terry
ELLEN TRACY - Liz Claiborne Cosmetics
ETERNITY SUMMER CALVIN KLEIN - Coty Prestige
F BY FERRAGAMO - Gary Farn, Ltd.
FIGUE - Calypso Christian Celle
FIRE ISLAND - Bond No. 9 New York
FIRST VAN CLEEF AND ARPELS EAU DE TOILETTE POUR L'ETE - YSL Beaute
GARDENIA - Calypso Christiane Celle
GUCCI ENVY ME 2 - P&G Prestige Products
GUERLAIN AQUA ALLEGORIA GROSELLINA - LVMH Beauty Group
GUERLAIN AQUA ALLEGORIA TUTTI KIWI - LVMH Beauty Group
GUERLAIN COLOURS OF LOVE - LVMH Beauty Group
HEIRESS PARIS HILTON - Parlux Fragrances
HYPNOSE - Lancome/L'Oreal
IN CONTROL CURIOUS BRITNEY SPEARS - Elizabeth Arden, Inc.
IN LOVE AGAIN JASMIN ETOILE - YSL Beaute
ISLAND MICHAEL KORS FIJI - Michael Kors Beauty
JO MALONE - Nectarine Blossom & Honey
KENZO AMOUR - Parfums Kenzo
KISS HER - Gemeni Cosmetics
L'EAU PAR KENZO LOVE L'EAU - Kenzo Parfums
LUCKY NUMBER 6 - Liz Claiborne Cosmetics
MANDARINA DUCK - Idesa Parfums
MANDARINE TOUT SIMPLEMENT - L'Artisan Parfumeur
MARC JACOBS BLUSH INTENSE - Coty Prestige
MARC JACOBS SPLASH Grass, Rain, Cotton (unisex) - Coty Prestige
MILLE ET UNE ROSES - Lancome
MISSONI - Aramis & Designer Fragrances
OPIUM FLEUR IMPERIALE EAU D'ORIENT - YSL Beaute
ORGANZA HARVEST - Parfums Givenchy
ORIGINAL SANTAL (unisex) - Creed
OSCAR BAMBOO - YSL Beaute
OSCAR ISLAND FLOWERS - YSL Beaute
PACIFIC PARADISE - P&G Prestige
PLAY-DOH - Demeter Fragrance Library/Hasbro
PRADA TENDRE - Puig Prestige Beauty
PURE WHITE LINEN - Estee Lauder
RALPH LAUREN HOT - Ralph Lauren Fragrances/L'Oreal
ROBERTO CAVALLI HER PINK - Clarins Fragrance Group
ROBERTO CAVALLI SERPENTINE - Clarins Fragrance Group
SALVATORE FERRAGAMO INCANTO CHARMS - Gary Farn, Ltd.
SHANGHAI BUTTERFLY - Nanette Lepore/Riviera Concepts
SHEER EUPHORIA CALVIN KLEIN - Coty Prestige
SHEER STELLA - Stella McCartney Parfums/YSL Beaute
SIRA DES INDES - Jean Patou
SONGES - Annick Goutal Parfums/Gary Farn Ltd.
THE SCENT OF PEACE - Bond No. 9 New York
TOMMY GIRL SHIMMER AT TWILIGHT - Tommy Hilfiger Toiletries
TOMMY GIRL SUMMMER - Tommy Hilfiger Toiletries
TRESOR EAU DE PRINTEMPS SHEER - Lancome
TROUBLE EAU LEGERE - Boucheron Parfums
VALENTINO V ETE - P&G Prestige Products
VANILLE CITRON - Comptoir Sud Pacifique
VANILLE PINEAPPLE - Comptoir Sud Pacifique
VERSACE BRIGHT CRYSTAL - EuroItaly
VERY COOL FOR WOMEN - Gemini Cosmetics, Inc.
VERY IRRESISTIBLE GIVENCHY HARVEST - Parfums Givenchy
VERY IRRESISTIBLE GIVENCHY SUMMER - Parfums Givenchy
VERY SEXY NOW - Victoria's Secret Beauty
VINTAGE SOUL BY CURVE - Liz Claiborne Cosmetics
YSL PARIS EAU DE PRINTEMPS ROSES DES VERGERS - YSL Beaute

2006 Men's Fragrance Introductions:

ANTONIO ANTONIO BANDERAS - Puig Fragrances & Personal Care Inc.
BOSS SELECTION - P&G Prestige Products
BOUCHERON POUR HOMME LES EDITION BLEUES - Boucheron Parfums
CANNABIS SANTAL - LVMH
CK ONE SUMMER CALVIN KLEIN (unisex)- Coty Prestige
COOL WATER GAME FOR MAN - Coty Prestige
CURVE CHILL FOR HIM - Liz Claiborne Cosmetics
DAYTONA 500 - Elizabeth Arden
DISCOVER COLLECTION BLACK WALNUT, SLATE - Banana Republic
DKNY RED DELICIOUS MEN - Donna Karan Cosmetics
ETRNITY SUMMER FOR MEN CALVIN KLEIN - Coty Prestige
EVERLAST ORIGINAL 1910 - Clarins Fragrance Group
FERRARI PASSION - Morris Profumi/First American Brands Inc.
FERRE - Clarins Fragrance Group
FEUILLE VERTE - Creed
FICO DI AMALFI - LVMH
FOU D'ABSINTHE - L'Artisan Parfumeur
GUESS MAN - Parlux Fragrances
GUERLAIN VETIVER SPORT - LVMH Beauty Group
HEIR PARIS HILTON - Parlux Fragrances
JAIPUR HOMME FRAICHEUR - Boucheron Parfums
KISS HIM - Gemini Cosmetics
LOTTO MAN - Weruska & Joel
MANDARINA DUCK MAN - Idesa Parfums
MARC JACOBS SPLASH Grass, Rain, Cotton (unisex) - Coty Prestige
ORIGINAL SANTAL (unisex) - Creed
ROBERTO CAVALLI BLACK FOR MEN - Clarins Fragrance Group
ROBERTO CAVALLI HIM BLUE - Clarins Fragrance Group
TERRE D'HERMES - Hermes Parfums
TOMMY SUMMER - Tommy Hilfiger Toiletries
VALENTINO V POUR HOMME - P&G Prestige Products, Inc.
VERY COOL FOR MEN - Gemini Cosmetics, Inc.
VERY IRRESISTIBLE GIVENCHY SUMMER - Parfums Givenchy
VINTAGE JOHN VARVATOS - Zirh International
VOYAGE - Nautica/Lancaster Group